A new title has sparked controversy after mimicking the core systems of 'Mecha Chameleon,' an indie game that recorded 15 million global sales within just one month of its release.

The hide-and-seek game 'Scribble Hunt,' which is set to launch on the 11th and is confusingly titled 'Mecha Chameleon' in its Korean version, centers on 'Hiders' who must blend into their surroundings to survive. The game features 2 to 10 players divided into two factions, where the Hunters win if they find all Hiders within the time limit.

The overall gameplay and mechanics are highly similar to 'Mecha Chameleon.' Hiders use 'doodle recolouring' to adjust light and texture, along with a 'universal transformation' ability. By using a one-touch stamp feature, they can copy textures and materials to disguise themselves as objects like statues or teacups.

The seeker faction, Hunters, use paint-based weaponry to track down and eliminate Hiders. They deploy a paint blaster for precision shots or a splat bomb to drench the area and force Hiders out of camouflage, before finishing them off with an assault rifle. Users have pointed out that the overall UI and systems are suspiciously similar to those in 'Mecha Chameleon.'

The naming convention has also caused controversy. While 'Scribble Hunt' is titled 'Drawing Hide-and-Seek' in Japanese, the Korean title is 'Mecha Chameleon,' and the Chinese version is registered as 'Super Chameleon' in both simplified and traditional characters. Critics argue that the developer, a solo creator based in Japan, intentionally used different titles to mimic the original, and that using the name 'Chameleon' despite the player characters being rabbits is clearly designed to cause confusion.