Eliminating Scalpers: Additional Production Announced for 30th Anniversary 'Beginning Pikachu'
되팔이 없앤다, 30주년 ‘흑백 뚱카츄’ 추가생산 예고
2026.03.04 11:18 UTC+9
AI Summary
The Pokémon Company is fighting scalpers by reissuing the limited 30th-anniversary 'Beginning Pikachu' goods. The popular monochrome plushies and keychains will be available via a new made-to-order production run. Fans are celebrating this move as a major blow to predatory resellers on the secondary market.

Thirty years after the debut of Pokémon Red and Green, those chunky, black-and-white pixelated Pikachu plushies and keychains are finally heading back into production.
The Pokémon Company has announced a 'made-to-order' run for their 30th-anniversary 'Beginning Pikachu' collection. This includes both the 'Beginning Pikachu Plush' and the 'Beginning Pikachu Mascot' keychain. If you are itching to get your hands on one, keep an eye on the official Pokémon Center online shop, as details regarding the order windows will be dropped there soon.
The 'Beginning Pikachu' is a delightful tribute to the plump, monochrome sprite from the original Red and Green games, complete with that nostalgic, slightly greenish hue caused by the limitations of early displays. Its authentic, chubby charm made it an instant hit with fans. Naturally, the scalpers saw their opportunity, popping up on platforms like Japan's 'Mercari' and listing these toys for nearly ten times their retail value.

Well, the news of this restock has certainly taken the wind out of their sails, and the community is absolutely buzzing with satisfaction. Savvy fans are already flooding forums with warnings, urging everyone to ignore those overpriced listings now that a second chance is on the cards.
In the meantime, The Pokémon Company continues to roll out various celebrations to mark the franchise's 30th anniversary.

30년 전 출시된 포켓몬스터 레드·그린에 등장한 흑백 도트 피카츄를 본뜬 인형과 키링이 추가 생산에 들어간다.
포켓몬컴퍼니가 30주년 기념 한정판 포켓몬 ‘시작의 피카츄’ 추가 수주 판매를 예고했다. 수주 판매는 일종의 주문제작으로, ‘시작의 피카츄 인형’과 ‘시작의 피카츄 마스코트’ 2종 모두 적용된다. 포켓몬컴퍼니는 수주 기간 및 상세 사항은 향후 포켓몬센터 온라인 공지를 통해 안내할 예정이라고도 전했다.
‘시작의 피카츄’는 포켓몬스터 레드·그린에 등장한 흑백 도트의 통통한 피카츄를 본뜬 인형으로, 당시 디스플레이의 특성으로 인해 녹색 빛이 엷게 섞인 독특한 색상을 하고 있다. 초기 피카츄 특유의 통통함이 함께 살아있어 큰 관심을 모은 제품이기도 하다. 이에 일본 중고 거래 플랫폼 ‘메루카리’ 등지에서는 일부 되팔이들이 해당 상품을 기존의 10배에 가까운 가격으로 판매하며 되팔이 시장까지 형성되기도 했다.

하지만 이번 공지로 인해 되팔이들이 크게 줄게 되며 커뮤니티에서는 통쾌하다는 반응이 나오고 있다. 일각에서는 가장 비싼 가격으로 올려둔 뒤 수주생산이 결정되었으니 되팔이들의 제품을 구매하지 말라는 게시글을 올리며 추가 피해를 막는 움직임도 나오고 있다.
한편, 포켓몬컴퍼니는 포켓몬스터 시리즈 30주년을 맞아 다양한 프로모션을 진행 중에 있다.
This news was translated by AI.
I am dedicated to games and writing. viina@gamemeca.com
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