Krafton is partnering with Neptune to host a global hybrid casual game competition with a total prize pool of 5 million USD (approximately 6.8 billion KRW). The official title of the competition is 'Flick x KRAFTON Casual Game Challenge Season 01.' The competition is open to developers and indie studios worldwide, with submissions accepted via the official website for approximately one month, from April 21 to May 18. The final selected developers are scheduled to be announced in July.

Selected games will collaborate with Flick, Neptune's hybrid casual game publishing brand, to undergo testing and refinement processes. The goal is to proceed to a full-scale global release. Flick is a brand operated by Neptune that focuses on quickly validating and scaling developers' ideas in the market. By leveraging Krafton's global publishing capabilities and data-driven operational strategies, they provide support throughout the entire process, from initial-stage projects to commercialization.

This competition combines Krafton's global publishing experience and market insight with Neptune's ad-tech expertise, know-how in developer investment, and casual game business operations. Both companies aim to discover competitive hybrid casual games in the global market and build a sustainable publishing pipeline. The official competition website contains detailed information, including a thorough introduction to the publishing brand Flick and the judging criteria.

Hybrid casual games are one of the new business areas being pursued by Neptune. This genre is based on hyper-casual games, characterized by simple controls and quick accessibility, with added progression elements. It features a revenue structure that combines in-app advertising and in-app purchases, and it is currently showing rapid growth in the global market. Through this competition, Krafton plans to discover competitive hybrid casual franchises in the global market and continue to strengthen its global publishing capabilities alongside Neptune.